BARCELONA MOTOR SHOW 2013
Basis of the architectural conception is a convincing and sustainable development of the existing Volkswagen tradeshow design language.
Stability and dynamics
The new Golf and Beetle are presented against the background of an inverted concave wall. Two cars are showcased as an eye-catcher in the highlight area. The design of the Beetle world with lounge is very emotional and conveys a cheerful atmosphere.
Services: Architecture, Communication Design
Photography: Andreas Keller