OBERBACH

Corporate design for the regional tile dealer 2018
BRAUNWAGNER developed the corporate design for the Eschweiler tile company. The company is a family-run regional family business and was founded in 1962.

The corporate design should convey the values of the company. These are tradition, quality and design. Therefore BRAUNWAGNER decided for a reduced logo based on a sans serif typography. The wording of the logo "tiles & design floors" was also developed by BRAUNWAGNER. The logo represents the high design standards as well as the down-to-earth character of the brand.
 
As an additional design element, BRAUNWAGNER developed the square tile in the outline together with the customer. The colouring is based on 100 % yellow, which is mixed with black. The resulting colour palette supports the brand in its values and is not too intrusive.

In addition, the layout for the homepage was developed by BRAUNWAGNER. Based on the corporate identity of Oberbach reduced and modern. Furthermore, communication elements for the interior of the new showroom (opening in autumn 2018) will be developed by us.

 

Services: Communication Design