Customer Journey for Henkel worldwide Adhesive Technology
Objective was to create an effective, consistent and brand-appropriate visitor experience for all sections. Following the concept idea "Making the invisible visible" Henkel will be introduced as Leading Solution Provider in Adhesive Technology. The modular developed communications- and exhibition-system offers an individual configuration possibility for any site.
The exhibition is self-explaining, open and suitable as well as for bigger groups but also to lead individual experts through the tour.
Exemplarily highlights of the different application possibilities will be orchestrated digitally and analogical. Interactive content can be adapted and complemented at any time.
Services: Interior Design, Communication Design
Photography: Christian Buck